Websites, apps and tools · Vicky Denning
Websites, apps, scorecards, lead magnets, client portals and AI tools for authors, coaches and course creators. I build them myself, and I keep them affordable.
Pages that sound like you, load fast and make it easy for the right people to book or buy.
A few questions that tell your visitor something useful about herself, and bring her onto your email list.
The free thing people sign up for, and the steps that take them from there to working with you.
Somewhere your readers or students keep coming back to, and another way for you to earn from what you've made.
One place for your clients' plans, notes and progress, or one place to run your own business from.
Tools that write, sort or answer the way you would, branded as yours and hosted on your own domain.
Business dashboard
The system I run my whole business from: leads, clients, offers, events, money, content and reports, all in one calm place. I set it up for other business owners too, shaped around their business.
Try the demo →AI tool
You type a few rough words about your day, and it shapes them into a post that sounds like you. It's trained on your own writing, so it never reads like generic coach copy.
Client portal
Every Mentorship client gets her own private portal: her plan, her actions, session notes, a win wall and her visibility scores, all in one place. Shown here with a sample client.
Scorecard and funnel
Fifteen quick questions across five areas. Visitors get their results straight away, and a warm lead lands in my inbox.
Try the scorecard →Guided app
A free guided practice that takes you outside, step by step, for the moment you need to come back to yourself. Calm design, gentle pacing, and no sign up needed.
Take a breath →An app can turn your book into something your readers keep coming back to, and it can be another way for you to earn from it too.
The same goes for an online course. An app or a tool beside it gives your students somewhere to keep coming back to, long after they've finished.
For Henry's Heartwise Adventures by Mike Howells
A nervous system regulation app for children, built to go alongside Mike's book of stories about wellbeing and managing emotions. Children choose how they feel, and Henry and his friends guide them through a calming tool, like breathing with Owl.
For Henry's Heartwise Adventures by Mike Howells
A members' club for young readers, full of word searches, crosswords, Where's Henry?, anagrams and colouring pages, with a passport that collects HeartWise Acorns as they play.
A build story
The idea. Mike Howells writes Henry's Heartwise Adventures, children's stories about wellbeing and managing big feelings. He came to me through Discover Your Bounce Publishing with a vision for Henry online.
What I built. The Henry's Heartwise Adventures website. Henry's Big Feelings App, where children choose how they feel and Henry and his friends guide them through a calming tool. And Henry's Woodland Friends Club, a members' club full of puzzles and colouring with a passport that collects HeartWise Acorns.
In Mike's words.
“Vicky has taken every idea, no matter how big or small, and transformed it into something far beyond what I imagined.”
Mike Howells, author
If you've got a book or a course, I'd love to talk about what an app could look like for yours.
Talk about an app for your bookWe talk through what you need, who it's for and what it should do. It's free and there's no pressure.
I send you a clear price and what's included. Every build is priced for the job, so you only pay for what you need.
I build it and show you as I go, in your brand and your words. You see it working before it goes live.
I show you how it all works, and I'm here when you need a change or something new.

I spent twenty five years in the NHS and had never written a line of code. Then I started building the tools my own business needed, and I haven't stopped since.
Because I'm a business owner first, I build things that bring in clients and save you time, in language you'll understand.
Vicky x
The questions everyone asks
Every build is priced for the job, because no two are the same. After your free Wild Call you get a clear quote showing exactly what's included, before anything starts.
You do. Every build lives in accounts you own, so your app, your content and your data are yours from day one. When it's finished, you have the keys and you're never locked in.
On secure, professional hosting: Supabase for data and Netlify for the app, both set up in your own accounts. Your data is never mixed with anyone else's. Each person who signs in can only see their own information, and everything is encrypted.
Yes, and I'm open about it. I use Claude, made by Anthropic, to help me build faster, and I design, check and test everything myself before it reaches you. If your app has AI features, like the one that wrote your preview, it uses Anthropic's paid business service, which doesn't use your data to train its models.
Only if your app has an AI feature that needs it. If it does, I'll tell you exactly what's sent and why before we build it.
You get a handover covering how it works and where everything lives, so you're never stuck. Support after launch is agreed in your quote.
Sometimes. Small apps often run on free hosting, and bigger ones may need a monthly plan. You'll see every cost before we start, and any bills go straight to your own accounts.
I build with UK GDPR in mind: consent at sign up, the right to delete, and only the data that's needed. You stay responsible for how you use your clients' data, and I'll help you get your privacy notice right.
See your own idea as an app first. It's free and takes two minutes.
See your book as an appSee your programme as an app
Tell me about it on a free Wild Call, and we'll work out what it could look like.
Book a Wild CallVicky x